Activations Manager (Events & Activations)

Description and Requirement

Responsibility:
* Oversee a project team in executing on production tasks on relevant client campaigns, including creating campaigns, brainstorming ideas and final concepts, implementing campaigns, and adjusting marketing plans based upon the campaign successes
* Oversee projects from start to finish, and able to provide guidance, instructions, and correction as necessary.
* Own and drive the full execution of the relevant events, exhibitions and activations, including promotions, promotional merchandising assets, in store execution, influencers activation
* Manage project lifecycle to ensure a timely completion of deliverables within clients’ budgets.
* Recommend BA/promoters needs for each activation + lead the trainings.
* Manage all event marketing programs, including development, promotion, execution and post analysis.
* Develop activation event templates/toolkits that sales teams can utilise.
* Measure and analyse brand activation efforts, and create/maintain post analysis reports of major activation programs.
* Monitor competitive brand activity as well as trends in brand activation, integrated marketing in general market and bring new ideas to the table.
* Other duties as may be assigned.

Requirements