OTC Marketing Head Male/Female (1) post

AA Medical

Pacific-AA Group was established in 1996 with the Myanmar largest pharmaceutical distribution business as well as one of the largest Lubricants distribution business in Myanmar with the overseas subsidiary offices in Singapore and the U.S.A.


Pacific-AA Group of companies include AA Medical Products Ltd. for Pharmaceuticals Distribution, Pacific Medical Industry Ltd. for International GMP Standard Pharmaceuticals Manufacturing, Pacific-AA Mortor Ltd. for Chevrolet Exclusive Distributorship and the AA Marketing Ltd. for Lubricants Distribution Overseas subsidiary offices are located in Singapore (Pacific Pharmaceuticals Pte. Ltd.) and the U.S.A. (Pacific Pharmaceuticals USA Inc.)


The Pacific-AA group turnover is around USD 100 millions in 2013-2014 Fiscal Year.
Our headquarters office is in Yangon and we have the 12 branch offices in Mandalay, Myintkyina, Mawlamyine, Taunggyi, Lashio, Magwe, Sittwe, Kalay, Meik, Dawei, Pathein and Nay Pyi Taw. We are also planning to open 3 more branch offices in Pyi, Taunggoo and Kyaingtone soon to cover all corners of Myanmar.


We have over 900 employees nationwide with the fleet of over 160 vehicles for nationwide distribution.
We have the nationwide Pharmaceuticals distribution reach to over 18,000 Hospitals, Clinics, Pharmacies and Drugs Stores.
We are the exclusive TOTAL Lubricants Distributor since 1998 for more than 16 years in Myanmar with nationwide reach to Lubricants Industrial Customers, Wholesalers and Retailers via 160 Lubricants sales channels.


We are also the Exclusive Distributor of Chevrolet (General Motors) Vehicles in Myanmar with expanding network of Dealerships & Service Centers.

Kamayut,  Yangon   11 December 2019
Job Reference: MJ1558327023697

Responsibilities

  • Drives and makes sure the profitability of the OTC Products' Business
  • Make sure targets are achieved and there is always progress towards target
  • Responsible for developing, implementing, executing and reviewing Brand marketing, promotion & advertising plans and brand positioning in accordance with corporate strategic objectives in order to achieve monthly, quarterly & yearly sales targets.
  • Engage customers and end-users effectively to raise brand awareness to create market leading brands in each market segments by evaluating customer research, market conditions and competitors' data
  • Understand & have technical knowledge regarding OTC medicines and able to develop and prepare various design for Billboards, literatures, product bulletins & pamphlets in order to promote brands’ benefits, competitive advantages to Pharmacies, Clinics, Supermarkets, customers and end users. 
  • Initiate and build strong working relationships and closer cooperation with national sales teams & operation teams and facilitate the sharing and application of best marketing concepts and strategies within the target markets
  • Analyze forecasts variances and recommends & implement corrective actions to minimize future back orders or potential obsolescence
  • Prepare forecast for product requirements and originate plans and objectives to continually be competitive with or ahead of market needs
  • Responsible for effective planning and budgetary control of all marketing activities.
  • Able to plan, manage & execute brand launching, re launching, promotional events with effective budgetary control.
  • Makes sure targets are achieved and there is always progress towards target
  • Develop and implement product trainings to help building up a professional marketing force with advanced Marketing and selling skills and product know-how
  • Able to manage & control the merchandising, marketing and market research team to provide good customers service, coverage & effective distribution.
  • Monitor competitors' activities and develop and implement counter activities to promote sales of OTC products.
  • Enforce adherence to legal and ethical guidelines and in-house policies to maintain the  company’s legality, business ethics and codes of conduct of the company

Requirements

  • MBA or Bachelor's Degree (preferably in Marketing)
  • 5-8 years of experience in running and developing cost-effective marketing initiatives in Pharmaceuticals Industry or FMCG.
  • At least 3 year(s) of working experience as a MANAGER in Marketing of pharmaceutical or FMCG products.
  • Strong understanding of current marketing concepts, strategy & best practices with practical experiences
  • Excellent analytical and reporting skills with excellent communication & presentation skills
  • Strategic minded, result-oriented and possess can-do attitude in problem solving
  • Must be proficient in Microsoft Office Application and be able to perform data analysis work in excel
  • Proficient in written and spoken skills in English

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